A lot of companies boast that they have the best “customer service program on the planet”. And maybe they do. This could come in the form of impeccable call center service and lots of freebies for loyal customers.
Did you know that your thriving small- or medium-sized enterprise can go even further by a simple customer service technique? All you need to do is to NOT ignore your clients.
A good place to start is your customer service call center. Always make it a point to answer the phone. If you can’t do so immediately, then have agents attend to those waiting calls in a timely manner. Never make clients wait more than a few minutes.
Customer complaints, meanwhile, are an excellent customer care point especially handled by a dedicated help desk call center. Listen to your clients’ concerns especially when something has gone wrong with the item they purchased from you. More importantly, act on them as soon as possible. Better yet, get personal and see your customer through the issue until it is fully resolved.
Live the customer support mantra—Be there for your clients.