You’ve seen the ads, come across the promos, and may have even joined the contests—all types of “tricks” to entice customers to sign up for a new phone, for instance. Then there are the same “gimmicks” that likewise do their best drive customers back for more—with a free iPod touch or a new coffee machine, perhaps?
But do you realize that more often than not, the best way to keep customers coming back for more is actually as simple as excellent customer service?
Simply answering the phone promptly when there’s a caller, for instance, counts a lot. Throw in a courteous call center agent while you’re at it, and you’re on your way.
As if this isn’t enough, your Customer Contact Center’s support service (i.e. help desk call center) should likewise be sensitive to client woes—responding quickly to complaints, staying with a disgruntled buyer until the issue is resolved, and the like, are tops in any customer’s book.
So beef up that customer service call center facility today. It can be your best “customer retention program” yet.