Why Hiring a Cold Caller is a Smart Move for Sales Teams

Cold calling refers to making calls to potential customers to gauge their interest in specific products and services. The goal here is to convert these potential customers into actual customers eventually. While some doubt the effectiveness of cold calling, many companies still believe that it remains a viable approach. Thus, it should no longer be surprising that companies offering cold-calling services continue to exist. It is undeniable that there is still a need to hire a cold caller, especially among companies that want to sell the traditional way, while consistently achieving excellent results. 

Why Hiring a Cold Caller is a Smart Move for Sales Teams

• Simplicity: If sales teams want the simplest way to generate leads, they can rely on cold calling to accomplish their goals. Sales teams must ensure that the cold-calling service provider they hire has experienced telemarketers who know what they are doing. For experienced telemarketers, making cold calls is a fundamental skill, and they are experts in this area. Thus, sales teams have nothing to worry about when it comes to reaching their sales quota, as a reliable cold-calling service provider can help them achieve this goal. 
• Rapport: Sales teams recognize that establishing rapport with potential customers is essential. Once rapport already exists, it becomes easier to convince potential customers to buy the product or service. Thus, it is a smart move for sales teams to hire a cold-calling service provider, as experienced telemarketers are well-equipped to build rapport with potential customers. Sales teams will have the peace of mind knowing that their cold-calling service provider is slowly but surely establishing a great relationship with potential customers.
• Consistency: Hiring a cold-calling service provider ensures that sales teams will achieve consistent results. The experienced telemarketers of a cold-calling service provider already know how to craft a compelling sales pitch that consistently delivers results. Aside from this, experienced telemarketers know how to deal with sales objections from potential customers. Sales teams themselves know that getting sales objections is normal. Thus, sales teams no longer need to worry about how to address sales objections. The experienced telemarketers of a cold-calling service provider would know how to overcome these sales objections and turn them into sales opportunities. The experienced telemarketers will remain confident and composed even when dealing with sales objections. 

Why Choose Magellan Solutions as Your Cold-Calling Service Provider

• Competitive Edge: We have experienced telemarketers who are experts in cold calling. We ensure that our telemarketers have access to all the necessary sales tools to make cold calls effectively. For example, we provide our telemarketers with accurate data on their lists of potential customers to call. Aside from this, we regularly train our telemarketers to overcome sales objections, which is a natural part of their job. Our telemarketers consistently strive to impress potential customers and ultimately convince them to make a purchase. Thus, this is the competitive edge that we offer to our clients. 
• Proven Expertise: At Magellan Solutions, we have experts in cold calling because we consistently train them to become the best in their field. We regularly listen to the cold calls of our telemarketers and identify areas of strength as well as areas for improvement. We also have metrics regarding the number of cold calls that ultimately become valid leads. Thus, we have tremendous confidence in the performance of our telemarketers because we know they receive the best possible training.  
• Cost-effectiveness: There is no need for sales teams to engage in face-to-face meetings, which can be very costly and exhausting. Instead, sales teams can hire us to reduce their costs while still meeting their sales targets significantly. With cost savings, sales teams will now have the funds to boost their sales further. 
• Omnichannel Options: We don’t limit our telemarketers to making calls alone to capture the attention of potential customers. Instead, we also use social media channels and personalized emails to reach out to potential customers before making calls to them. Thus, we find ways to turn cold calls into legitimate lead conversions due to our omnichannel strategy, which consistently yields excellent results for us.

The Bottom Line

The reason you should hire a cold caller today is that cold calling remains an effective sales strategy. Sales teams should seriously consider hiring a cold caller, especially if they are falling short of their sales targets. However, sales teams should also be wise in choosing the correct cold caller so that they can realistically achieve their goals. The ideal cold caller should possess the experience and expertise of expert telemarketers to generate leads effectively.

Interested in Hiring a Cold-calling Service Provider?

Magellan Solutions is a provider of inbound and outbound call center services, as well as business processing outsourcing, in the Philippines. The company has extensive experience in providing best-in-class outsourced solutions to small and medium-sized enterprises (SMEs) as well as large global enterprises. Combining unrivaled expertise and capabilities across industries and business functions, we bring fresh and new approaches to strategies and operational performance of business operations by delivering the right BPO and customer management solutions that span the entire customer lifecycle.

As a leading business process outsourcing provider of customer management solutions, we are committed to delivering an outstanding customer experience with every interaction. Visit Magellan-Solutions.com to learn more about our cold-calling services. You can also contact us now and receive a complimentary 60-minute consultation.