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Home | Blog | How to Increase Your Sales This Holiday with an Outsourced Seasonal Staffing

How to Increase Your Sales This Holiday with an Outsourced Seasonal Staffing

By Lorraine O.

Updated on June 4, 2024

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For businesses, the holiday season is the most profitable time of the year. But for some, it can also be stressful because they have more work to do. At first, the plan may be to hire more people to help with the demand, but this may not be an excellent long-term solution especially if it’s just a seasonal peak. The best way to deal with it is to hire people for certain times of the year. They’re called Seasonal Staffing.

Opting for outsourced seasonal staffing allows you to have additional hands to ensure that no processes in your business will be left behind. The advantage of hiring a seasonal staff is that they’ll only stay during the busy period to ensure your business can keep up. 



Outsourced workers or seasonal employees can do more than lend a hand. They can also help you boost sales this holiday season.

So, if you know you need more workers but aren’t sure if it’s worth it, here are some ways they can help you make more money this season.



In most companies, the holiday season is also the critical working days as this is when employees go on leave. A reduced workforce during the busy season is where the challenge is. 

Companies resort to seasonal staffing to ensure that operations and productivity aren’t disrupted.  Outsourcing staff in this season helps meet the increased demand for work and fills in the seats of regular employees who wish to go on leave.  

When there’s an increase in orders, there’s also the need to process it immediately. If there are staffing issues, employees tend to focus on the quantity they produce to meet the customer demands and forget about the quality thus, human errors and slip-ups are likely to happen. 

When there is sufficient staff through outsourced seasonal staffing, productivity and efficiency are not sacrificed. Prioritizing the continuity of work by ensuring the workforce is complete secures and even grows your revenue. 



With outsourced seasonal staffing, you’ll have a team of people to whom you can give tasks. Things that need to be done, like customer service, accounting, data entry, etc., to keep things running smoothly.

During this busy time of year, it’s normal to get bad comments about slow service. This needs to be avoided because it hurts the company’s reputation. One of the benefits of outsourcing staff is that you can work with experienced people who know how to get things done faster.

If your customers are happy with your service, you can expect them to return even after the holidays.



If hiring outsourced workers is an efficient plan on how to effectively deal with the pressure brought about by the holidays, it may be an excellent time for your business to venture into a seasonal job.  Your outsourcing team may do the research to find the best marketing strategy that has the potential in increasing your sales this season. 

If you’re in the food business, you can experiment doing other flavors in one of your top-selling products or if you’re in cosmetics, you can release a different skincare item. Track and measure feedback to check if this new marketing strategy is profitable. 

If it turns out well, you can retain this marketing strategy even after the holidays, or it can be your seasonal offer to your customers so they have something to look forward to. 



Now that we know the benefits of seasonal employment, here are some tips to help you get through the holiday.



Hiring an outsourced staff to do in-demand tasks can be a cost-efficient move for your business rather than hiring a regular employee, but it will still depend on your company’s needs. 

Before resorting to staff outsourcing to do the seasonal job, conduct planning and developing strategy first. There’s a possibility that your workforce is still sufficient and it can still handle the demands of the busy season, so seasonal staffing may be an additional cost.



The seasonal peaks vary from one business to the other. Other companies are already experiencing a peak in sales as early as September while some experience the peak only a few days before Christmas. 

It’s essential to identify your seasonal peak, so you would know when to add manpower, as you will still conduct training. Your forecast will be based on your past experiences. 



Outsourcing seasonal staff is critical during the holidays as you need to ensure that the ones you’re getting help with will really attend to your needs. Partner up with an outsourcing agency that can produce qualified and trained staff. 

If you require back-office outsourcing services, choose a provider that has data security certification as they will be handling confidential information.



If all departments in your business may experience an increase in workload, create a hierarchy map as to which department requires more staffing. Maybe not all departments demand extra help. Having seasonal staffing in areas where they aren’t producing the most may result in redundancy. You don’t want to spend on useless demands.



Need help with your operations this Christmas season? Don’t let the increase in your workload stress you out! Outsource your work to hit your revenue goal this season.

At Magellan Solutions, we can provide you with highly trained seasonal staff that can make the work done. Contact us now and let’s talk about how you can enjoy your holiday with profit in mind.

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      How to Increase Your Sales This Holiday with an Outsourced Seasonal Staffing

      Lorraine O.

      Lorraine, the creative force behind Magellan Solutions' content, is a seasoned writer with years of experience in the outsourcing industry. She stays up-to-date on new global outsourcing trends and ideas, bringing a fresh perspective to her writing. As a strategic collaborator, she enjoys turning complex outsourcing topics into clear, engaging stories that are easy to understand.

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