What’s the Difference Between Telesales vs Telemarketing Jobs and How Does it Help Your Business?What’s the Difference Between Telesales vs Telemarketing Jobs and How Does it Help Your Business?What’s the Difference Between Telesales vs Telemarketing Jobs and How Does it Help Your Business?What’s the Difference Between Telesales vs Telemarketing Jobs and How Does it Help Your Business?
  • Inbound Calling
    • 24 7 Answering Service
    • Virtual Receptionist Service
    • Phone Answering Service
    • Customer Support Outsourcing
    • Outsourced Technical Support
    • Omnichannel Contact Center
    • Multilingual Call Center Services
  • Outbound Calling
    • Telemarketing Services
    • Lead Generation Services
    • Appointment Setting Services
    • Cold Calling Services
    • Outsource Telesales
    • Market Research Services
    • Survey Processing Services
  • BPO Services
    • Accounts Receivable Services
    • Accounts Payable Services
    • Back Office Services
    • Call Center Outsourcing Services
    • Certificate Intelligent Document Processing
    • Community Moderation Services
    • Data Management Services
    • Debt Collection Services
    • Loan Processing Call Center
    • Outsource Form Processing Services
    • Recruitment Process Outsourcing
    • Staff Leasing Services
    • Virtual Assistant Services
  • Industry
    • Healthcare BPO Support Services
    • Legal Outsourcing Services
    • BPO Real Estate Services
    • Insurance BPO Services
    • Retail Outsourcing Services
    • eCommerce Outsourcing Service
    • Mobile App Customer Support
    • HR Outsourcing Services
    • 3D Rendering Services
    • Travel Outsourcing Services
    • Telecom BPO Services
    • Education Process Outsourcing
    • eServices Call Center
  • Content Hub
    • Blog
    • Resources
  • About Us
    • Facilities
    • Sample Recordings
    • Message From The CEO
    • Management Team
  • Contact Us
  • #1 SME Call Center Services and BPO Outsourcing Provider in the Philippines
    • Board of Directors
    • Company Overview
    • 24/7 Reservations Call Center
    • Accounting and Finance Operations
    • Applied Engineering
    • Computer Aided Drafting Service (CAD)
  • About Us
    • Application Sent
    • Blog
    • BPO Solutions
    • Accounts Payable Processing
✕
A blog banner by Magellan Solutions titled How Can Telemarketing Philippines Take Advantage of 80% Unanswered B2B Cold Calls?
Take Advantage of 80% Unanswered Cold Calls!
Digital space in How Can Telemarketing Call Center Shape the Future of MSME Banner
How Can a Telemarketing Call Center Shape the Future of MSMEs?

What’s the Difference Between Telesales vs Telemarketing Jobs and How Does it Help Your Business?

Telesales vs Telemarketing Jobs: What’s the Difference Banner

Telesales vs Telemarketing Jobs: What’s the Difference Banner

Telesales vs Telemarketing Jobs: What’s the Difference

It’s common practice to use the terms “telemarketing” and “telesales” interchangeably. However, the ideas and services offered by the two practices are significantly distinct. Most people are unaware of the differences between telemarketing and telesales, so they are unable to use either one effectively.

Almost everything that involves cold calling, lead generation, telephone research and surveys, etc. is now regarded as a component of telemarketing. The distinction between telemarketing and telesales is further clouded by all of this.

In this blog, we will discuss telesales vs. telemarketing and how they work. 

 

TELESALES MEANING 

Telesales is a telephone-based service that creates interest and opportunities, disseminates knowledge, considers consumer input, schedules appointments, and generates leads.

The goal of telesales, like that of telemarketing, is to persuade potential consumers to make a final purchase. Additionally, telesales come in two types: inbound and outbound.

Outbound telesales involves making calls to potential customers while inbound telesales involves taking calls from current and potential customers.

 

TELEMARKETING MEANING 

It involves the exchange and gathering of data, the creation of opportunities, and the generation of leads over the phone.

Telemarketing generates leads, informs individuals of the services you offer, and gives customers and businesses the chance to learn more about one another. Telesales turns those chances into revenue for your organization.

You must present your business to a potential customer, provide them with important details, and, if required, set up a meeting or a demo before they will consider buying your goods or services. Telemarketing essentially prepares the ground for selling itself.

 

TELESALES vs. TELEMARKETING

WHAT’S THE DIFFERENCE BETWEEN TELESALES AND TELEMARKETING?

  • Telesales agents must be calm during calls and highly persuasive.
  • Good customer service is expected.
  • Agents convert customer data into sales.
  • Outsourcing telesales services allows you to cut costs while expanding your sales team to accommodate your existing needs. You can easily scale back the team as well. 
  • The precise client data provided by telemarketing operations is the basis for inventive telesales campaigns.
  • You can stay within your budget by adjusting the scope of your telesales campaign. 
  • Increases conversion rates and reduces costs per sale.
  • By delivering information directly to your customer, telemarketing saves the time and expense associated with acquiring new clients or increasing interest in your company, its goods, or services.
  • Telemarketers conduct surveys in order to identify buying patterns.
  • Telemarketing agents showcase your company, products, and services in a professional manner to potential customers.
  • Telemarketing agents generate great leads for the telesales team to convert into sales.
  • Market research is conducted through outbound calling.
  • Telemarketers set up more productive appointments.
  • Inbound calling offers a chance to provide customer support, which may then be turned into more sales or lead generation.
  • Through telemarketing, you may generate a steady stream of appointments from clients who are specifically looking for what you have to offer.

TELESALES SKILLS & DUTIES

Lead generation, direct sales, and customer relations are just a few of the responsibilities of a telesales agent. Leads will be closed and consumers will be satisfied enough to do business with the company again thanks to an excellent telesales person. Telesales tips and their responsibilities are listed down below. To succeed in a telesales position, you should possess the following telesales skills:

 

CUSTOMER SERVICE

Telesales representatives call consumers after a sale to ensure they are happy with the product or service in an effort to persuade them to keep doing business with their business. Additionally, they create, update, and gather client records in a database, therefore having excellent typing and phone skills is crucial.

According to their clients’ tastes and demands, telesales representatives also update clients on new offers. Providing accurate information about the business, its goods or services, special offers, and other information is a part of their customer service responsibilities. This necessitates that telesales representatives have a thorough understanding of their company and its products.

 

SETTLING CONFLICTS

Telesales representatives need to be very good at resolving conflicts. Since they frequently interact with clients, they assist in resolving their complaints before they escalate into larger problems. This keeps the company’s reputation intact and enables customers to enjoy their products to the fullest.

 

OBTAIN SALES TARGETS

In accordance with the company’s revenue targets, telesales representatives must achieve monthly and quarterly sales targets. In order to get closer to their quotas, they must make a minimum number of calls and close a certain number of sales.

 

MANAGING ORDERS

To reach sales quotas, telesales representatives take and process orders. They handle repeat business, which opens doors for cross-selling to current clients. Agents utilize scripts to suggest extra goods or services to customers placing new orders based on their prior purchasing habits. This increases sales and profitability and frees up the sales crew to focus on making sales in the field.

 

LEAD GENERATION

The lead generation for the sales team is greatly aided by telesales agents. To tell them of the company’s products, services, and offers, they call potential and current clients. Additionally, those who are reacting to direct marketing and advertising initiatives call telesales agents. To identify customers who are prepared to buy and those who are inclined to acquire their offerings with adequate convincing, they adhere to a script. Prequalification speeds up work for the field sales force and improves conversion rates.

 

DIRECT SALES

Telesales agents carry out direct sales tasks in addition to disseminating news about goods or services. They can target clients for repeat business by collaborating with telemarketers and the sales team and using information from previous sales. Telesales representatives can also ask qualified leads qualifying questions that can disclose their purchasing intent.

 

MAINTAINING REPORTS

An efficient telesales person will produce and maintain activity records. The reports include information on the leads, sales, quantity of calls, customers, and other crucial figures that might support revenue growth.

 

SALES EXPERIENCE 

Sales expertise is required of telesales agents. Employers need employees who can set up appointments, follow up on leads, and successfully achieve sales goals over the phone. They must understand how to use scripts to screen potential customers and persuade current customers to buy more goods or services. In order to resolve customer problems and persuade them to purchase at advantageous prices, a superb telesales agent needs to have strong bargaining abilities.

 

PROFICIENT IN COMPUTER SYSTEMS & TELEPHONE

An effective telesales agent will be familiar with phone systems. Additionally, they must be proficient with the computer programs and customer relations management tools that are necessary for their jobs.

 

COMMUNICATION

Telesales representatives that are successful need to be effective communicators. They must be able to engage in meaningful conversation with strangers and keep it going.

Telesales agents may immediately detect the tone and pitch of the person they are speaking to and change their voice in order to establish a more personal connection. They must be able to communicate with customers in their language and convey complex ideas in straightforward terms. Along with speaking clearly, they must pay attention and have the patience to hear the problems of the audience. They may now offer more individualized experiences to increase consumer satisfaction.

 

FAST LEARNER 

To explain the advantages to customers and persuade them to make a purchase from the business, telesales representatives need to have a thorough understanding of the goods or services they are selling. Because they depend on scripts to close leads, this calls for agents to be quick learners.

 

INTERPERSONAL SKILLS

Interpersonal skills are necessary for telesales agents. The ability to establish rapport with the other party over the phone is necessary for selling.

In order to turn leads and persuade current consumers to make more purchases, this requires the use of empathy, persistence, and persuasion. Conflict resolution, emotional intelligence, and active listening are other crucial abilities for building a successful business.

 

GOOD TEMPER

You must be calm under pressure if you want to work in telesales. There can be heated circumstances when the person on the other end of the phone is not interested in speaking. You must be able to take rejection with composure and prevent it from harming your career.

 

TELEMARKETING JOB DESCRIPTION & DUTIES

Telemarketers focus primarily on turning potential customers to buying their products and services or soliciting donations. They’re mainly responsible for maintaining the phone directory of customers, outlining the advantages of their products, and collecting payment information. The duties of a telemarketer and telemarketing job description are listed below. 

 

TELEPHONE SKILLS 

A productive interaction between a telemarketer and potential consumers is aided by prior telephone sales experience. Strong communication skills are a must for having effective telephone abilities. Speaking, reading, writing, and listening skills are all essential for telemarketers.

 

MAINTAINING CUSTOMER RECORDS 

Telemarketing agents maintain a list of clients who have been approached and those who do not wish to be contacted again. They keep track of your calls, sales, and other useful data. Telemarketers also contact former clients to follow up on prospective purchases. 

 

LEAD GENERATION

Locating and qualifying leads on behalf of the telesales team to assist them. Telemarketers collect demographic and location data from clients in order to optimize their lead generating tactics in the future. Telemarketing agents provide the telesales staff with precise and useful data to help them become more efficient. 

 

ANSWERING INQUIRIES & SOLICITING DONATIONS

Telemarketing representatives deliver rehearsed speeches to persuade potential customers or funders about the company’s goods or services or ask for donations. They also pose relevant questions in order to better grasp the needs of the client. 

 

PRODUCT EXPERTISE 

Telemarketers should be well-versed in the goods and services they are promoting and know how to sell them with an emphasis on the demographics of the customer. 

 

SALES EXPERTISE

When you know how to communicate effectively and bargain with a potential client, you can sell your goods and services to them. A telemarketer must up his negotiating skills in order to convince customers on making a purchase. Telemarketers should make use of customer inquiries to generate sales.

 

CONDUCTING MARKET RESEARCH

Telemarketing agents perform market research and gather customer feedback through outbound calls. 

 

TIME MANAGEMENT & DETERMINATION

When dealing with numerous consumers in a day, telemarketing salespeople need to be adept at time management. Also, during a scheduled period for the business or organization, they must concentrate on sales performance.

 

DEVELOP REPEAT BUSINESS & PRODUCT PROMOTION  

Telemarketers contact potential and current clients to inform them of the services offered by their company and pique their interest in the brand. Additionally, they advertise new products to clients to encourage repeat business.

 

COMBINING BOTH TELESALES & TELEMARKETING

Despite having quite different strategies, telemarketing and telesales do not have to be isolated from one another. It shouldn’t be telesales vs. telemarketing, combining these two strategies instead will increase the profitability of your business. 

You need top-notch telemarketers in order to collect reliable client data. For your telesales agents to successfully sell your goods and services, the data telemarketers gather is essential.

Because not everyone is skilled in both, there is a requirement for a distinct divide between these two methods. It’s possible that you thrive at selling but struggle with marketing. Each of these tactics calls for a particular technique and skill set.

People who work in telemarketing, for instance, need to have a thorough awareness of your business as well as all the relevant industry data and statistics. Additionally, telemarketers need to be informed about the newest and fastest-growing market trends.

Additionally, their in-depth knowledge of consumer personas and interpersonal abilities serve as significant advantages to persuade leads to schedule meetings and appointments. Furthermore, data is gathered through surveys and other marketing initiatives.

Telesales representatives, on the other hand, need to be skilled at foreseeing the demands and pain areas of their clients and prospects. Along with strong communication abilities, telesales reps should also have exceptional business judgment.

Salespeople approach selling differently over the phone than they do in person. The only way to develop good telemarketing and telesales skills is through experience.

 

CONCLUSION

The main issue at hand is not which option to select. Instead, the main focus is on how the two can be used together successfully.

Obviously, telesales and telemarketing services can be integrated and provided by the same business, allowing them to function strategically as a single team. While the other business converts those leads into sales, the first can create a pool of potential leads. The telesales team closes the transaction while the telemarketers set up the appointment.

Teams from telesales and telemarketing can achieve remarkable outcomes when they collaborate, plan, coordinate, and customize their strategy. The level of engagement and communication that go into ensuring both services are serving the same purpose, the same client, which is you, is a major benefit of utilizing one team to generate a steady supply of leads and another team to generate those leads.

But not all businesses are able to offer the complete spectrum of inbound and outbound telemarketing and telesales solutions. Choose a company who can handle all of your marketing and sales demands.

MAGELLAN SOLUTIONS CAN HELP YOUR BUSINESS ACHIEVE ITS OPTIMAL RESULTS

Now is the best time to consider adding some business strategies for your company and make an impact that will help you achieve your business goals. 

If you are in need of a telemarketer or telesales representative, Magellan Solutions will help you every step of the way and assist you with your business objectives at a significantly reduced cost without sacrificing quality.

With more than a decade of expertise in the field, we take great pride in offering only top-notch call center services. On top of that, we are an ISO-certified and HIPAA-compliant outsourcing company. We provide a great variety of quality outsourced business solutions. 

Give us a call and let us discuss your business needs. 

TALK TO US!

Contact us today for more information.

    You can also contact our numbers:

    Toll Free:1 800 371 6224
    US:+1 650 204 3191

    UK:+44 8082 803 175,
    AU:+61 1800 247 724

    Share this:

    • Click to share on Twitter (Opens in new window)
    • Click to share on Facebook (Opens in new window)
    • Click to share on LinkedIn (Opens in new window)
    • Click to share on Skype (Opens in new window)
    • Click to share on WhatsApp (Opens in new window)
    Janselle Miguel
    Janselle Miguel

    Related posts

    Digital space in How Can Telemarketing Call Center Shape the Future of MSME Banner
    October 18, 2022

    How Can a Telemarketing Call Center Shape the Future of MSMEs?


    Read more - How Can a Telemarketing Call Center Shape the Future of MSMEs?
    A blog banner by Magellan Solutions titled How Can Telemarketing Philippines Take Advantage of 80% Unanswered B2B Cold Calls?
    August 5, 2021

    Take Advantage of 80% Unanswered Cold Calls!


    Read more - Take Advantage of 80% Unanswered Cold Calls!
    A blog banner by Magellan Solutions titled 5 Misconceptions About Cold Calling and How Telemarketing Philippines Debunked It
    August 2, 2021

    5 Misconceptions About Cold Calling and How Telemarketing Philippines Debunked It


    Read more - 5 Misconceptions About Cold Calling and How Telemarketing Philippines Debunked It
    A blog banner by Magellan Solutions titled 5 Secrets of Telemarketing Philippines in Dealing with Uncooperative B2B Prospects
    July 28, 2021

    How Telemarketers Deal With B2B Prospects


    Read more - How Telemarketers Deal With B2B Prospects
    A blog banner by Magellan Solutions titled 7 Telemarketing Companies in the Philippines That Will Surely Answer Your Outbound Requirements
    July 11, 2021

    7 Telemarketing Companies in the Philippines That Will Surely Answer Your Outbound Requirements


    Read more - 7 Telemarketing Companies in the Philippines That Will Surely Answer Your Outbound Requirements
    The Top Representative In The Philippines Telemarketing Lead Generation Services
    May 28, 2021

    Decoding the 2 Types of Lead Generation


    Read more - Decoding the 2 Types of Lead Generation

    Magellan Solutions Outsourcing, Inc

    California – USA (West Coast)
    100 Old Country Road Suite H, Brisbane, CA 94005, United States

    Florida – USA (East Coast)
    1900 South Harbor City Blvd, (East Coast Division) Suite 300 Box 48, Melbourne, FL 32901

    Philippines – APAC
    PB Mezzanine Floor, Summit One Tower 530 Shaw Boulevard, Mandaluyong City,
    Metro Manila 1552

    Philippines – APAC
    8th flr, Centris Cyberpod 5
    ETON Loop A, Diliman,
    Quezon City,
    Metro Manila 1103

     

    US: +1 650 204 3191
    UK: +44 8082 803 175
    AU: +61 1800 247 724
    hello@magellan-solutions.com

    INDUSTRIES


    Outsourcing for Legal Process BPO

    Outsourcing for HR Services BPO

    Outsourcing for eCommerce BPO

    Outsourcing for Real Estate BPO

    Outsourcing for 3D Service BPO

    Outsourcing for Mobile App BPO

    Outsourcing for Healthcare BPO

    Outsourcing for eServices BPO

    Outsourcing for Education BPO

    Outsourcing for Insurance BPO

    Outsourcing for Telecom BPO

    Outsourcing for Retail BPO

    Outsourcing for Travel BPO

    CALL CENTER OUTSOURCING & BPO SERVICES


    24 7 Answering Service

    Omnichannel Contact Center

    Customer Support Outsourcing

    Multilingual Call Center Services

    Lead Generation Services

    Cold Calling Services

    Interactive Voice Response System

    Staff Leasing

    Back Office Services

    Community Moderation Services

    Virtual Assistant Services

    QUICK LINKS

    About Us
    Sample Call Recordings
    News & Blog
    Resources
    Our BPO & Call Center Facilities
    Message from the CEO
    Privacy Policy

    ASSOCIATIONS

    Black and white Supplier Clearinghouse CPUC Certification Logo
    black and white philcall logo
    black and white Philippine Australia Business Council logo
    Black and white IBPAPlogo
    Black and white CCAP logo

    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
    .
    SettingsI ACCEPT
    Privacy & Cookies Policy

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
    Necessary
    Always Enabled
    Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
    Functional
    Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
    Performance
    Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
    Analytics
    Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
    CookieDurationDescription
    _ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
    _ga_EL2X6L0QDM2 yearsThis cookie is installed by Google Analytics.
    _gat_gtag_UA_6034499_11 minuteSet by Google to distinguish users.
    _gcl_au3 monthsProvided by Google Tag Manager to experiment advertisement efficiency of websites using their services.
    _gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
    Advertisement
    Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
    CookieDurationDescription
    test_cookie15 minutesThe test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies.
    Others
    Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
    SAVE & ACCEPT
    Powered by CookieYes Logo