If you are a salesperson or a business owner, you are probably familiar with the process of calling up strangers and introducing your business to them. Chances are, you might have even done this before, and found it exhausting. There are plenty of other channels anyway, why do you still need to do this? The answer is easy — cold calling is still a profitable business tool.
When you outsource cold calling services, you will no longer need to make the calls yourself. It can even boost your growth, and eliminate the wasted time for your business.
In this cold calling guide, you will learn about the following topics:
Cold calling outsourcing is an outbound call center service where a third party company takes over all or part of your company’s cold calling tasks. The service provider then sets up a dedicated team of sales professionals who will be calling prospects on behalf of your business.
Your outsourced team can use any of your existing cold call scripts or can create a new one, depending on your preference. They can also cover a wide variety of services, from lead generation to appointment setting.
Most businesses outsource this service to improve the efficiency of their sales calls.
Nowadays, a lot of people claim that cold calling is dead. Consumers are using plenty of other channels, and fewer people like phone calls now anyway. Despite these claims, however, cold calling is NOT dead. In fact, it might even give you an edge over competitors.
The misconception that cold calling is outdated leads some business owners to scrap this process entirely. However, cold calling remains an effective business tool, especially for B2B businesses. So, do not be afraid to pick up the phone or outsource this service to support the performance of your sales team.
Depending on the purpose of the call:
Depending on your business model:
Depending on the industry:
Businesses of any industry will benefit from cold calling outsourcing. Some service providers also offer cold calling services that are specially tailored for certain industries, including:
In cold calling, there are certain rules that you need to follow. Depending on the country, some of these are rules-of-thumb, while others may be actual legislation that comes with hefty fines.
It is worth noting that the disadvantages of cold calling outsourcing all depends on your choice of service providers. As a decision-maker, you have to choose an outsourcing partner that is a good fit for your business, who can guarantee quality and security of service.
There are a lot of outbound call centers that offer cold calling services. However, not all of them are a good fit for your business. You need to consider several factors when choosing a service provider, such as:
There are no industry standards for the cost of cold calling outsourcing. Most service providers calculate the cost according to the needs and preferences of your business. The pricing can also be affected by the following factors:
Offshore outsourcing is an ideal option for competitive prices. Countries with bustling BPO industries, like China, India, and the Philippines, are the go-to areas if you are looking for cost-effective deals.
Magellan Solutions is a Filipino outbound call center that offers high-quality cold calling services. We have been in the call center industry for over 15 years, with hundreds of satisfied clients. Our company is ISO and HIPAA certified, so we can guarantee that your data is safe in our hands.
Contact us today for more information.
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