Small businesses regularly encounter business challenges. They are obliged to work hand in hand with their teams in optimizing marketing strategies while providing quality customer service. And then there’s sales management — a business function that is crucial to growing businesses yet consumes a huge amount of resources. If these challenges resonate with your current situation, then sales team outsourcing is the game-changer you’re looking for.
Businesses that opted for sales outsourcing had gained sustainable sales success and revenue growth. This is because sales team outsourcing has critical components that focus on sales development and sales enablement. It includes creating a sales strategy and executing a sales plan focused on growth. Below, we round up the top benefits of sales outsourcing and how you can get the most out of it by finding the best outsourcing provider:
Expanding into new markets involves tedious market research to enter various territories and industries. When your business lacks manpower, your salespeople won’t be able to create a foundation for success in your chosen market. This is because performing marketing analysis and selecting markets require a team of efficient people.
When you consider sales team outsourcing, an outsourcing provider can focus on developing your specific geographic markets. They can assist you in narrowing down the demographics, location, and common interests of your target customers. Also, they can help your business gain an in-depth understanding of your market growth rates, forecasted demand, and potential competitors. From there, you can expand your market into a larger base of customers and prospects.
Tip: In looking for an outsourcing partner, make sure you partner with a company that has a disciplined process of assessing the opportunities and risks of a new market.
There are tons of sales tools available today. But if you don’t have the expertise, you may pick the wrong tool. Unlike having a pool of outsourced salespeople, you are guaranteed effective marketing tools to boost your business growth and efficiency.
Choosing the right sales tools is crucial in improving your sales strategy. Not only does this make your work simpler, but it also helps you gain a long-term advantage over your competition. With this in mind, you need an outsourced sales team who are experts at cutting edge sales and analytics tools. By having these experts at your disposal, you experience both worlds of having the right tools and knowing how to get the most value out of them.
Tip: Find an outsourcing partner that is knowledgeable in deploying Customer Relationship Management (CRM) or Sales Force Automation (SFA) software to enhance your ability to sell and increase your calling productivity.
Customers nowadays tend to purchase more when they can buy products and services via a method that best suits them. That being said, an omnichannel engagement is necessary for enhancing your customer shopping experience. If you haven’t implemented it yet, you are missing out on many opportunities.
To strengthen your omnichannel results, you must tap into the expertise of outsourced sales reps. These experts have proven performance in digital channels such as web, chat, and social media. They can help you bring personalization into your customer service. As they enhance your customer engagement, your business is more likely to increase its profitability in no time.
Tip: Make sure you only work with an outsourcing provider that offers omnichannel call center services to provide your customers with a seamless experience across email, live chat, phone, and video.
While your in-house salespeople could be of great help for your marketing efforts, an outsourced sales team can provide you more opportunities because of their years of experience in direct customer acquisition.
Furthermore, an outsourced sales team can offer you more tested sales techniques they have learned from years of working with various clients across multiple industries. With their vast experience, they can help you deliver better results and help your business achieve its revenue goals.
Tip: Consider the industry experience of the outsourcing provider you will be working with. After all, it’s your business that will benefit from experienced salespeople who bring a deeper understanding of different target markets and customer groups.
One of the benefits of outsourcing your sales function is having the opportunity to cut overhead costs while expanding your sales coverage. In fact, it is estimated that an outsourced salesperson might only cost a company $25 to $30 compared with $300 to $500 for an in-house salesperson. Most outsourcing providers offer affordable call center pricing. Along with negotiable pricing, clients can get detailed reports of sales, appointment conversion rates, script, and training materials.
In addition, you can also reduce costs by working with experts who don’t demand recurring salary and benefits expenses. Also, you don’t need to devote much of your marketing budget and resources to recruiting, training, managing, and retaining competent salespeople. This is because they are already trained by their respective agencies.
Moreover, you can easily scale up or down more with your sales staff through outsourcing. This is because your outsourcing provider can handle your changing sales needs depending on the volume of your demands. They can grow your programs or shift your resources accordingly to keep costs down and maximize productivity and results.
Tip: All businesses would like to get more value for their money. Thus, it’s imperative to have an outsourced sales and marketing partner whom you can negotiate with to come up with the right deal.
Aside from ramping up the operation of your in-house sales staff, a full-service outsourced sales company can help your business drive sales growth while also helping you raise the performance level within your organization.
It’s important to note that increased productivity translates to greater sales and revenue. When you can concentrate more on your productive activities, the chances of improving your company’s bottom line gets higher. Likewise, when your sales staff is free from performing mundane tasks such as data entry or customer service, they are more likely to help you drive up your profit margins.
Tip: To find the best partner, it’s highly advised to perform a background check on the competence and readiness of your outsourced sales partner’s tools and processes to ensure they can help you achieve your revenue goals.
An outsourced sales team can leverage data insights platforms to help you maximize all your sales opportunities. Through customer data and analytics, these experts can identify the best customers and prospects for your business. As they turn your data into valuable customer insights, you get the edge of improving the effectiveness of your sales initiatives.
Your team members may not always have the luxury of time to gather customer insights. Having said that, it’s in your best interest to have a roster of experts who can use customer data in determining the best way to retain customers.
Tip: Look for an outsourcing provider that is data-driven and offers data management services to ensure you create measurable goals based on your customer data.
Boosting your revenue and sales processes is not a walk in the park. There are times when you’re uncertain of strategies when offering your new products or services to the market. Also, your team may feel overstretched with the additional responsibility of maintaining positive relationships with existing customers. Given these circumstances, it’s a smart move to have outsourced sales solutions from a telesales outsourcing company.
Magellan Solutions, a BPO company based in the Philippines, offers telesales services. Our outsourced team has proficient skills in helping you get higher chances of closing more sales. Our telesales services include inbound sales, inbound customer services, outbound research, telemarketing sales, and outbound lead generation to improve your upselling and cross-selling efforts. We also provide multilingual customer support and multiple channels to provide you quality contact center services. Plus, we are ISO and HIPAA certified to guarantee the safety of your data.
Do you want to have more closed deals through telesales services? Fill out the form below to find out more about our solutions and pricing packages.
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